5 Ways On How You Can Digitally Transform Your Business
by Justin Carlo Estor / April 29, 2019
As an IT company in the Philippines, it’s important to be updated and to keep up with the digital trends. Evolving with the times is a sign of a good company that’s ready to face and embrace change.
Digital Age Ready
Utilize the emergence of faster ISPs and cloud-based services. Manual records are not obsolete but they are prone to get lost in a sea of archives. More software developers are creating business-oriented communication applications to keep in contact with fellow employees easier. Biometric security also took leaps and bounds with the latest facial recognition AI, making logging in seamless. Digital security measures such as fingerprint recognition also monitor employee behavior and time management ethics.
Mindset
A business that wants to transform should have the right mindset. Be open to listening to employee ideas and experiments. Increase morale by being resilient and positive. View employees as important contributors, not just paid labor. If a current structure doesn’t work, try to change an aspect of it. Act decisively and not impulsively.
Forecast
Forecast trends and possible consumers. Each generation acts differently to a set of ideas. Study behavioral patterns to determine the best action to take. Make use of widely available information across the internet as well as what’s on the grapevine. Using digital surveys is a great way to study patterns and trends as well. More people are open to using the digital revolution to make lives easier and so should the business. Improve seamlessness between customer to business communication through the application of mobile devices and chatbots
Invest in Employees
Employees are the most important part of a business. Without employees, the business will cease to function. Making sure that employees are satisfied and well cared for slows down hiring turn over. It builds loyalty and trust. Younger generations are often quitting due to difficult company circumstances such as poor management and communication. Employees these days are also reliant on technology and may share possible ways to improve the business exponentially.
Engage in Social Media, SEO, and Analytics
Social media has a great impact on business. People can leave good and authentic feedback that can assist in improving the company overall. Investing in search engine optimization can bring more hits and potential customers to the business. A smart business should be able to invest and fully utilize analytics for optimized audience engagement. Be aware of trolls and do background checks if a problem arises.
Key Takeaway
An IT company in the Philippines can easily lag behind other successful businesses if they’re not open to the latest digital solutions. Utilize unique digital security solutions to further improve safety. Employees are now easier to communicate through the use of specialized communication applications. Documentation is a few clicks away with the use of cloud-based storage solutions. Set a positive mindset and be resilient and decisive when it comes to problems and decisions. Invest in employees to improve performance. Make good use of social media, search engine optimization and analytics to find business weak points to significantly improve.